Bringing an electronics giant from zero to hero
We are delighted that Philips has announced a change in its recycling policy, taking responsibility for the cost of recycling its own products. Earlier this week Philips confirmed that these costs should no longer be paid directly by its customers through an additional fixed fee but instead come closer to being part of the overall product price.
Philips had been the biggest obstacle in the electronics industry to tackling the growing problem of e-waste. And we have been calling on them since 2007 to stop actively opposing laws that would oblige electronics producers to accept financial responsibility for the recycling of their own products.
After several actions and 47,000 messages from our supporters, the company has finally agreed to our demands. This is a big step forward, and makes Philips a new green leader in the electronics sector.
Of course, this is only a beginning, and many other electronics companies need to get on board too. We'll be stepping up the campaign, and you'll hear about it soon. For now, though, we want to thank you for helping us throughout this campaign, for sending messages to Greenpeace, and for believing, like us, that individuals can pressure companies and get results. Give yourself a pat in the back.
To learn more about this victory, read this blog (and feel free to post the link on Facebook, blog it yourself etc)
http://weblog.greenpeace.o
Thank you,
Everyone at Greenpeace International
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